How to Bring Your PR Strategies Up to Par with the PGA Tour
Hear from Chris Reimer, Senior Director, PGA TOUR Communications and Jamie Kennedy, Senior Director of Championship Management Marketing about the messaging and marketing behind moving THE PLAYERS 2019 to March.
For those familiar with THE PLAYERS at Sawgrass, the event has been held annually at the same time of year since most can remember. In times of change, PR plays a great role in updating stakeholders and keeping the message consistent. We will learn from the PGA pros on how to apply some of the tactics they used to help everything come together. Chris and Jamie will also provide advice and guidance on boosting your organization's PR strategies.
For more about The PGA Tour, visit: https://www.pgatour.com/
Fri, January 11, 2019
8:00 AM – 9:00 AM EST
13000 Sawgrass Village Circle
Ponte Vedra Beach, FL 32082
FPRA Members: $15
FPRA Student Members: FREE
Student Guests: $5
Professional Guests: $25